What this looks like before automation
If more than two of these are true for you, WhatsApp automation pays for itself well before the end of the first month.
- Carts get abandoned at checkout and nobody follows up in time.
- COD orders ship unconfirmed, then come back as RTO losses.
- The same twenty questions — size, fabric, delivery date, return policy — arrive all day.
- "Where is my order?" messages flood the inbox and bury real sales enquiries.
- Support is offline at night and on Sundays, exactly when people shop.
The same situation, automated
E-commerce & D2C
Handled by Squarebox
Triggered 15 min after checkout drop-off
Answered from your product catalogue
Order synced back to your store
The flows we set up for e-commerce & d2c
These are configured during onboarding using your own data, not handed to you as an empty template.
Abandoned cart recovery
A checkout drop-off triggers a WhatsApp nudge within minutes, with the product image, price and a one-tap link back to the cart.
COD order confirmation
Every cash-on-delivery order gets an automated confirm-or-cancel message before dispatch, so you only ship orders customers actually want.
Order and shipping updates
Confirmed, packed, shipped, out for delivery, delivered — each status change fires automatically with a live tracking link.
Product Q&A on autopilot
The AI agent learns your catalogue, size charts, fabric details and return policy, then answers in your brand's tone of voice.
Launch and restock broadcasts
Segment buyers by what they purchased and broadcast drops, restocks and sale reminders to opted-in customers.
Shared team inbox
Anything the bot cannot close lands in the inbox with the chat history attached, and pings the owner on WhatsApp.
Before and after integrating Squarebox
The point of automation is not that you have a chatbot. It is that these specific things stop costing you money.
What you will actually notice
- Checkout drop-offs get a personal nudge instead of silence.
- COD confirmation happens before dispatch, not after a failed delivery.
- Your team stops answering "where is my order" and starts closing sales.
- Night and weekend traffic converts because someone always replies.
- Every conversation carries the customer's order history, so replies are contextual.
We were losing money twice — once on carts nobody followed up, and again on COD parcels coming back. Both leaks are now closed by automation that runs while we sleep.
Founder
D2C apparel brand, Mumbai
A D2C apparel brand · 1,800 orders a month, two-person support team, 60% cash on delivery
24/7
Cart recovery running
<10s
First reply time
1 team
Handling 3x the volume
An illustrative profile based on the setups we build for this industry, not a named customer reference.
E-commerce & D2C questions
Other industries we work with
Automate WhatsApp for your e-commerce & d2c business
Tell us how your customers reach you today and we will come back with the exact flows to build first, what they cost, and what to expect.
No setup fee · No lock-in contract · Live in under a week